YOUR ULTIMATE JEWELLERY BUYING GUIDE

1. Define the Purpose:

Before diving into the jewellery-buying process, it’s essential to clarify the purpose of your purchase. Are you looking for a piece for a special occasion, a gift, or personal use? Each type of jewellery serves a unique role, whether it’s for everyday wear, ceremonial events, or as a thoughtful gift. Understanding this purpose will help you narrow down your options and make a more informed decision.

2. Determine the Type of Jewellery:

Once you have established the purpose, focus on the type of jewellery you’re interested in. From bold and classic to minimalist and contemporary, jewellery designs vary widely. Consider whether you need an engagement ring, a casual pendant, a daily wear bracelet, or a meaningful gift. Identifying the specific type will streamline your search and help you choose the ideal piece.

3. Set Your Budget:

With a clear purpose and type of jewellery in mind, it’s time to set a budget. Decide whether you want to splurge on something extraordinary or find a modest piece that fits within your financial constraints. Setting a budget helps you make smarter choices and ensures you get the best value for your money. Factor in the 4C’s (Colour, Cut, Clarity, Carat) for diamonds and check for certification to make an informed decision.

4. Verify Certifications and Specifications:

It’s crucial to thoroughly check the certifications and specifications of your chosen jewellery, especially if you’re new to buying diamonds. Diamonds can vary greatly in cut, grade, and purity. Ensure that your jewellery comes with reliable certification. For gold, look for the BIS Hallmark to confirm authenticity, and for diamonds, seek certification from reputable laboratories such as GIA or SGL. Reviewing details such as size, shape, design, and metal type ensures you are making a sound purchase.

5. Understand the 4C’s of Diamonds:

The 4C’s—Colour, Cut, Clarity, and Carat—are fundamental in determining a diamond’s quality and price. Here’s a brief overview:

Colour: Ranges from D (colourless) to Z (light yellow or brown). Diamonds closer to D are typically more valuable.

Cut: Refers to how well the diamond is shaped. Popular cuts include Round, Princess, Emerald, and Marquise.

Clarity: Indicates the presence of internal or external flaws. Clarity grades range from FL (Flawless) to I3 (Included).

Carat: Measures the weight of the diamond. Larger carats generally increase the diamond’s value, but weight may vary after polishing.

6. Trust Kesav for Quality and Assurance:

At Kesav, we offer jewellery crafted from certified 14k and 18k pure gold, available in Yellow, Rose, and White Gold. Our diamonds are certified by VS SI GH standards, ensuring top-notch quality. We are committed to providing authentic, high-quality jewellery with complete support throughout your buying journey.

Redefine your jewellery shopping experience with Kesav. Explore our extensive range of options, and rest assured of the quality and authenticity of your purchase. Review all details thoroughly to ensure your satisfaction and enjoy your exquisite piece of jewellery.